CouplePreneurs Kolkata-based Fashion Startup Growing With Flying Colours

An ambitious greeting from a business family as a duo and you know what your career goal is to become an entrepreneur - read the entrepreneurial couple together! Their first experimental adventure failed due to unavoidable circumstances, but the couple was successful with their innovative fashion shifter Huedee.

Huedee strives to be the first exclusive Indian fashion brand "Tie-Dye", which is a product of the creativity of Yash Agarwal and his wife Ahana Agarwal. Together the couple loves fashion which gives them enhanced compatibility to become business partners. Understanding customer preferences gives them a unique sense of efficient use of "tie" techniques in everyday clothing and accessories, making Huedee a good choice for consumers.

After the failure of their first business, the couple launched their second business "Huedee". Yash, as head of the creative vertical, launched a website and the initial range of home-painted products, while Ahana handled communications. The couple began promoting their products in their contacts, as well as through online campaigns. Their unique range of products including Coord sets, socks, caps, custom towels, headbands (all tie-dyed) received excellent feedback from buyers and the brand began its growth tale.

The Huedee-style philosophy revolves around the creation of fashionable products that reflect a youthful attitude and a relaxed atmosphere, and the brand has always sought to ensure uniqueness. The brand offers its products at a very affordable price, which includes products for everyone. The company recently launched the All-Star Converse shoe line to improve its product range.

Starting Promotion sells about 500 products per month on e-commerce sites such as Amazon, MensXP, LBB, but mainly on their website. The couple confirmed that their distribution was made to Indian customers and kept their full brand "Made in India" Yash personally cares about interior design to ensure that their clothes are unique and competitive for Indians and world giants. As demand increases, the beginning is set to enter the production area early.

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